Social Media Archives - The Coutts Agency

Marketing for Companies in the Outdoor and Adventure Industry

Marketing Strategy, Search Engine Optimization, Social Media / By Brogan Scotch

Your outdoor industry business is on the cusp of a new adventure, and that’s adventure industry marketing! You’re passionate about helping your target audience experience heart-pumping activities, reach the tops of the highest peaks, and make memories in the great outdoors that they’ll cherish forever. With the right digital strategies for outdoor brands, you can …

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SEO Services Tailored for Hunting Based Companies

Search Engine Optimization, Social Media / By Brogan Scotch

Having a strong online presence is essential for businesses in the hunting industry. Your customer base is always on the move, searching for new hunting gear and exciting outdoor adventures. To reach your target audience, you need to meet them where they’re at — and for that, you need to tap into the power of …

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Video Content For The Firearms Industry - The Coutts Agency

Producing Video Content for the Firearms Industry

Firearms Industry, Social Media / By Brogan Scotch

Video content has taken the internet by storm. Influencers, celebrities, and businesses alike are all tapping into the power of video content to reach their audiences. With platforms like YouTube, Tiktok, Instagram, and Facebook all vying for viewers’ attention with video content, it’s time your firearms business got on board. The following sections will provide …

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Social Media For Firearms Industry Coutts Agency

Social Media for Firearm Companies

Firearms Industry, Marketing Strategy, Social Media / By Michael Ratican

In the politically volatile world we live in, both financial institutions and mail carriers are refusing to do business with firearm-related companies. These social and business norms remain consistent when you get to social media. Facebook, Instagram, YouTube, Reddit, and others all look poorly upon firearm-related content and the pages that produce it. Despite this, …

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The Ideal Social Media Image Ratio

Social Media / By Michael Ratican

One of the most aggravating things to encounter with your social media posts is the image being outside the proper ratio for a given platform. This post details what the ideal social media image ratio is regardless of platform. What Is an Image Ratio? An image’s ratio should not be confused with an image’s size. …

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How Will Your Business Benefit From Instagram Reels?

Marketing Strategy, Social Media / By AJ Coutts

As social media evolves, platforms create new “content types” and then give pages that utilize them special advantages. TikTok built its entire platform on short, engaging videos, and Instagram was quick to realize the massive opportunity in copying that content type for themselves. So Reels were born, and Instagram’s algorithm started heavily benefiting pages and …

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Social Media Marketing Tips

Marketing Strategy, Social Media / By Michael Ratican

Social Media Marketing Tips Social media marketing is complex, ever-changing, and requires continual learning to achieve the best results. Even if you post photos that are good enough to display at a museum, it’s going to take some time to learn the best strategy to promote your work on Instagram, Facebook, and any other platform. …

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How to Produce Stunning Social Media Content With Canva

Marketing Strategy, Social Media / By AJ Coutts

Whether you’re a business owner or a marketer looking for new growth opportunities, having a strong social media presence can be pivotal in building brand awareness, trust, and even lead generation. However, social media is a fluid platform with constant algorithm updates and new “content types” arriving regularly. Even as a professional marketing agency owner, …

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Is Social Media Important For Marketing?

Social Media / By Brogan Scotch

5 Reasons Why You Should Use Social Media to Grow Your Business At this point in history, most business owners know that various social media platforms exist. In fact, you may be reading this blog post because someone shared it on their Facebook profile or other social media account, and it showed up in your …

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Building an Engaged Network on Alignable

Resources, Social Media / By AJ Coutts

How to Attract New, Targeted Customers Through Alignable Alignable — it’s the social media platform for business owners that you’ve never heard of. Because it’s overshadowed by LinkedIn, Instagram, Tik Tok, and a million other social platforms, it doesn’t get the credit it deserves. If you’ve never heard of Alignable, then that means that you’re …

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