Benefitting From Competition There’s an old adage that says, “If you can’t beat ‘em, join ‘em.” It will be up to you to decide whether or not competition is going to be an opportunity for growth for your business or a hurdle to overcome. Helping your competitors that have stellar reputations and remarkable customer service …
Revenue Operations: A Framework for Growth Creating and maintaining a business is challenging, especially in a highly dynamic and rapidly changing environment. What worked up to this point may be less effective than it once was. Yet, it can be unclear exactly what to change. This uncertainty can also impact the confidence with which you …
Five Indicators That You Need a Marketing Agency As your business grows, you’ll find that you have less time, energy, or concentration to complete all your tasks. At this point, savvy business owners begin to train and delegate, building a team that helps their business grow to new heights. One of the key growth drivers …
When is the right time to hire a marketing agency? Read More »
Memetic marketing is a marketing technique that uses memes for marketing. First, let’s discuss what a meme is. The term “meme” was coined in the 1970s by evolutionary biologist Richard Dawkins. For the sake of brevity, we’ll skip the boring parts of the Britannica article. A meme is any form of media, be it video, …
As tough as 2020 and 2021 were, there were several industries that flourished despite the times. E-commerce is a prime example of this, as seen in Shopify’s stock tripling in price from March 20, 2020 to March 19, 2021. Despite the boom in online businesses, we’re seeing that many businesses are missing out on potential …
If you’re a builder, contractor, remodeler, or other tradesperson, you undoubtedly know that the best way to generate more business is by word of mouth. After all, if people just tell people about you, your phone will never stop ringing, right? Here’s the truth. To grow your business as big as you want it to …
The Best Marketing Saturation Strategy for Builders and Contractors Read More »
Many business owners are worried about how to successfully grow through the building boom. If you’re in the building industry right now, chances are you didn’t see this boom coming last year when COVID-19 shut things down. Globe News Wire reports that we’re seeing a 9% growth rate. This comes as no surprise if you’re …