Producing Photo Content for the Firearms Industry In today’s digital world, content is king. Companies use content like pictures, videos, and text on social media to vie for people’s time and attention, hoping to land another sale. Businesses in the firearms industry have their work cut out for them if they’re going to produce content …
Producing Photo Content for the Firearms Industry Read More »
In the politically volatile world we live in, both financial institutions and mail carriers are refusing to do business with firearm-related companies. These social and business norms remain consistent when you get to social media. Facebook, Instagram, YouTube, Reddit, and others all look poorly upon firearm-related content and the pages that produce it. Despite this, …
Digital marketing for firearms companies can seem daunting and complex. On one hand, you make a great product that you know solves a viable problem in the market. On the other hand, you’re finding it hard to grow your business and attract more customers. So now you’re randomly posting on social media, Facebook banned your …
When it comes to marketing, shopping online is like shopping in the real world. If your store is out of the way and looks uninviting, people may continue their search elsewhere. Similarly, if your website looks untrustworthy or messy, customers will be hesitant to buy anything, let alone give their credit card number to make …
Much of the world has taken a negative view towards firearm ownership. This has resulted in companies taking a firm anti-gun approach throughout their operations. Social media companies in general have launched a strong anti-gun campaign. With this being the case, it can be hard to achieve fast social media growth for gun stores. It’s …
Digital Marketing for Gun Shops Unlike many industries, digital marketing for gun shops can be challenging. There are advertising restrictions, S.H.A.F.T., political agendas, and many other roadblocks to overcome. But, all is not lost. Not only is it possible to use digital marketing to grow your gun shop’s revenue, our clients have found it is …
If you have ever researched search engine optimization (SEO) before, then you’ve probably heard the phrase “content is king.” What does this mean exactly? Well, Google is always looking for the best, most unique, and most helpful content for its users. Gone are the days when you could create a new page on your website, …
One of the most aggravating things to encounter with your social media posts is the image being outside the proper ratio for a given platform. This post details what the ideal social media image ratio is regardless of platform. What Is an Image Ratio? An image’s ratio should not be confused with an image’s size. …
As social media evolves, platforms create new “content types” and then give pages that utilize them special advantages. TikTok built its entire platform on short, engaging videos, and Instagram was quick to realize the massive opportunity in copying that content type for themselves. So Reels were born, and Instagram’s algorithm started heavily benefiting pages and …
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Using the internet is crucial to your business’s success in today’s online market. Digital marketing is the key to getting more clicks, finding new leads, and experiencing growth for your company. But often, digital marketing can seem easier said than done. Perhaps you have little-to-no online presence. We’ve narrowed down the components of successful digital …
Digital Marketing Crash Course — the 7 Pieces to Building a Robust Online Presence Read More »